Tag Archives: Thanksgiving Day

GM’s Marketing IPO

During the heat of the bailouts, General Motors was famously, and derisively, referred to as “Government Motors.” But, a focused and well executed marketing and public relations effort has resulted in a positive spin to GM’s return to the land of the living. GM’s … Continue reading

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Sold Out!

So, the Thanksgiving Day of reckoning has arrived. The replacement of the word “gift” with the phrase “doorbuster” is upon us. There are many retailers looking forward to using the title of this blog entry in a sales report sooner than … Continue reading

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