Tag Archives: management

LEADERSHIP-Rush Limbaugh, the Accountability Gap and the Edge of “Whatever!”

Rush Limbaugh said something crass. While a curious new step in his development, it was newsworthy despite past precedent. However, buried below the lead is how the aftermath struck another blow to the concept of leadership and our universal accountability … Continue reading

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Marketing and Sales-What’s Your Business’ McRib?

There I was in a strategy meeting for a company where I served as a Regional Marketing Manager. As we reviewed our efforts and what we could do to freshen our message and approach, our Regional Sales Manager looked at … Continue reading

Posted in Advertising, Branding, Customer Experience, Marketing, Planning, Sales | Tagged , , , , , , , , , | Leave a comment

Up, down or even?

In sports or in business, it’s easy to get blinded by the score. Sometimes, the only math that matters is the power of one. While in college, I worked in the sports information office where we were responsible for staffing … Continue reading

Posted in Branding, Leadership, Marketing, Planning, Public Relations | Tagged , , , | 4 Comments