Tag Archives: leadership

Marketing – Three Ways To Take Ownership

By Glenn Kass (glenn@catchdriver.com) Small businesses should be well versed in the importance of ownership. However, there are still too many that take a pass at taking control of their destiny. A rising tide of social options has left many … Continue reading

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Are You A Loss Leader?

Leadership is a thriving industry. Lately, the concept that some failure is good for growth has been embraced. However, winning and losing is nothing without a process. In retail we know the definition of a “loss leader” is a good … Continue reading

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LEADERSHIP-Rush Limbaugh, the Accountability Gap and the Edge of “Whatever!”

Rush Limbaugh said something crass. While a curious new step in his development, it was newsworthy despite past precedent. However, buried below the lead is how the aftermath struck another blow to the concept of leadership and our universal accountability … Continue reading

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Great News-In 2012 ‘Marketing Is People!’

The evidence is everywhere. There’s no denying it. In 2012, when it comes to marketing, people are “In” this year! Maybe I’m using a bit of sarcasm (my apologies for the “Soylent Green” reference). But, as I look at trending … Continue reading

Posted in Customer Experience, Leadership, Marketing, Planning, Social Media, The Four P's, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | 4 Comments

Borders Books At Fahrenheit 451

The final moments of Borders Books, as it climbed past the temperature of burning paper made famous by Ray Bradbury, have been described as a poorly managed company’s failure to keep pace with technology. Don’t judge the entire book by … Continue reading

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You Are Here

Every process contains hurdles. Frustration builds easily when you have to stop in your tracks. Relax. These moments are just reminders that you are where you are supposed to be. My current professional journey started with a guiding principle – … Continue reading

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