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Tag Archives: analytics
Small Business Marketing-Big Results From Small Data
Happy “Big Data Week” everyone! From April 20-29, worldwide data analysts are promoting and De-mystifying their work. Of course, to small business, any data is big data. But, that is precisely why entrepreneurs should use some small data to have … Continue reading
Posted in Advertising, Customer Experience, Marketing, Planning, Uncategorized
Tagged analytics, Big-Data-Week, CEM, CRM, CRM-Magazine, Customer-Experience-Management, Customer-Research-Management, data, entrepreneurs, HubSpot, loyalty-programs, Quad-Cities-Marketing-Public Relations-Branding-Event-Management, Research, small business, small-business-planning
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Marketing (n.); See: People
Today’s communication platforms cause marketers to focus on metrics and analytics more than ever. What re-assures me is seeing that fact balanced with the awareness that people still matter. A few weeks back, I read this Blog entry from Rhonda Wenner (via Talent Zoo). … Continue reading
Posted in Advertising, Branding, Communications, Customer Experience, Leadership, Marketing, Planning, Public Relations, Social Media, The Four P's, Uncategorized
Tagged analytics, Aristotle, art-of-the-deal, Communications, customer-experience, data, employee-relations, metrics, PR, Quad-Cities-Marketing-Public Relations-Branding-Event-Management, Research, Rhonda-Wenner, social-networking, Talent Zoo, virtue, voice, wireless-devices, word-of-mouth-advertising
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