Tag Archives: analytics

Small Business Marketing-Big Results From Small Data

Posted on April 25, 2012 by catchdrivermarketing

Happy “Big Data Week” everyone! From April 20-29, worldwide data analysts are promoting and De-mystifying their work. Of course, to small business, any data is big data. But, that is precisely why entrepreneurs should use some small data to have … Continue reading →

Posted in Advertising, Customer Experience, Marketing, Planning, Uncategorized | Tagged , , , , , , , , , , , , , , | Leave a comment

Marketing (n.); See: People

Posted on May 26, 2011 by catchdrivermarketing

Today’s communication platforms cause marketers to focus on metrics and analytics more than ever. What re-assures me is seeing that fact balanced with the awareness that people still matter. A few weeks back, I read this Blog entry from Rhonda Wenner (via Talent Zoo). … Continue reading →

Posted in Advertising, Branding, Communications, Customer Experience, Leadership, Marketing, Planning, Public Relations, Social Media, The Four P's, Uncategorized | Tagged , , , , , , , , , , , , , , , , , | 2 Comments