Twenty four months ago. That was when I had to join the non-exclusive, and still growing, “Laid Off Club.” Fortunately, previous experience at the edge would prove helpful in new marketing for a well-known product – me.
You never know when the six-second speech that changes your professional life will happen: “We’ve reorganized and your position has been eliminated. Thank you for everything.” So, there I was…closer to the edge than the ledge.
I’ve written before about my affinity for the concepts of Ken Blanchard in regard to learning amidst changing jobs and careers. This type of transitional education is more and more important.
Sidebar…early in my sports experiences, I was told by my GM that I was going to sit on a billboard with our team ad. It overlooked a major interstate and he hoped to get fans interested in coming out to our home opener. It’s a long story which I will save you details of here.
Needless to say, this wasn’t in the job description. But, I remember the care that the sign crew used to prepare me for this stunt. They installed extra safety measures to get used to being 80′-100′ in the air on a 5′-7′ wide catwalk.
The best advice I got was, “Everyone knows not to look down. But, don’t look down at night or the lights will blind you.” Life lesson memo to self – always look ahead, never down.
Now, about those six seconds; I had really enjoyed the position that was ending before my eyes. A manager that was a true mentor and new knowledge that helped me understand marketing and sales strategy better than I have before.
It capped a five-year period of self-discovery that I wouldn’t trade for anything. Life lesson memo to self – don’t let negatives wipe out positives.
Twenty four months later, I continue my journey with the knowledge I have, and continue to, learn. Through Catch Driver Marketing, I have helped people in countless ways. My edge was a launch pad.
You are never far from the “edge” in life or business. Respect it. Look ahead, stay positive and remember the words of funk music pioneer George Clinton: “Free your mind and your ass will follow.”
Get your ideas on track with Catch Driver Marketing & Communications. You can reach Glenn Kass via Facebook (Search: Catch Driver Marketing) or Twitter (@CatchDriverMktg) or visit www.catchdriver.com.