You Are Here

Every process contains hurdles. Frustration builds easily when you have to stop in your tracks. Relax. These moments are just reminders that you are where you are supposed to be.

My current professional journey started with a guiding principle – if I couldn’t do right by me, there would be no way I could convince anyone I would do right by them.

Often my urgency to conquer the professional world is opposed by the realities of the entrepreneurial process. But, by being my own best customer, I recognize the stops for the orientation opportunity they provide.

Author Stephen Covey has discussed finding “True North” as part of his seminal book “The 7 Habits of Highly Effective People.” He admits that “True North” means different things to different people.

While I’m not a complete “7 Habits” disciple, the concept makes sense. Being able to reset and review goals objectively in real-time, thus keeping you a safe distance from crisis, is always a sound approach. In Golden Rule context, doing right by you will help you do right for others.

Recently, I have been working on a project with a large group of contributors. The work has been a tremendous professional experience. This differs from the norm that large groups produce uneven execution and in some cases complete gridlock.

The reward for me thus far comes from the group’s diligent effort. They show urgency when needed mixed with well-timed periods of review and consideration for changes in course. They inspire me to be as good a client to them as they are to me.

So, when faced with the inevitable stop sign, don’t let the pause own you. Assess your position, identify the good work accomplished, adjust for difficulties, find the line on the horizon and execute the moves needed to continue. You may not be there yet, but you are always here now. 

Catch Driver Marketing is here for you. Visit for info on services and to see how Glenn Kass can help get your ideas on track. Also, feel free to “Like” or Follow on Facebook (Search: Catch Driver Marketing) and Twitter (@CatchDriverMktg).


About catchdrivermarketing

Catch Driver provides marketing and communications services/consultation for small to medium size businesses and non-profits. The "Your Ideas...On Track" slogan means helping organizations and business owners with projects they want to do, but lack staff and time to execute themselves, and working to drive them to a successful outcome. See more at
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